Privacy Policy

1. Introduction

ShopFluencer ("we", "us", "our") operates the website shopfluencer.in. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. By accessing or using our platform, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.

ShopFluencer is an independent marketing and influencer management platform. We are not owned by, affiliated with, endorsed by, or officially connected with any e-commerce marketplace, social media platform, or technology company including but not limited to Amazon, Flipkart, Meesho, Ajio, Myntra, Meta, Facebook, Instagram, WhatsApp, or Google. All trademarks, service marks, and company names mentioned on our platform are the property of their respective owners and are used for identification purposes only.

2. Information We Collect

In the course of providing our services, we may collect and process the following categories of information:

• Personal Identification Information: Name, email address, and contact number when you register for or use our services.
• Transaction Data: Information necessary for processing and fulfilling your requests on our platform.
• Service-Related Data: Information you voluntarily provide while interacting with our platform features, forms, and tools.
• Technical Data: Browser type, device information, and general website interaction data collected automatically to ensure platform functionality and security.
• Communication Data: Records and content of correspondence when you contact us through email, messaging services, or other communication channels available on our platform.

3. Legal Basis for Processing

We process your personal information on the following legal grounds:

• Contractual Necessity: Processing is necessary for the performance of a contract with you or to take pre-contractual steps at your request.
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services, preventing fraud, and ensuring platform security, provided these interests are not overridden by your rights.
• Consent: Where you have given clear consent for us to process your personal information for specific purposes.
• Legal Obligation: Processing is necessary to comply with applicable laws, regulations, or legal proceedings.

4. How We Use Your Information

We use the collected information for the following purposes:

• To provide, operate, and maintain our platform and services.
• To process transactions and manage your requests.
• To communicate with you regarding service updates, notifications, and account-related information through email, messaging platforms, and other communication channels.
• To personalize and improve your experience on our platform.
• To analyze usage patterns and trends to enhance our services and develop new features.
• To detect, investigate, and prevent fraudulent transactions and other illegal activities.
• To enforce our terms of service and protect the rights, property, and safety of our users and the public.
• To comply with applicable legal and regulatory requirements.

5. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties for their marketing purposes. We may share your information only in the following limited circumstances:

• Authorized Service Providers: We engage trusted third-party service providers who perform services on our behalf, including payment processing, data analytics, communication delivery, and hosting services. These providers are contractually obligated to use your information only as necessary to provide services to us and in accordance with this Privacy Policy.
• Legal and Regulatory Requirements: We may disclose your information when required by law, subpoena, court order, or other governmental or regulatory request, or when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or other similar corporate event, your personal information may be transferred as part of the business assets. We will notify you of any such change in ownership or control of your personal information.
• With Your Consent: We may share your information with third parties when you have given us explicit consent to do so.

6. Data Security Measures

We take the security of your personal information seriously and implement a variety of technical and organizational measures designed to protect it. These measures include but are not limited to:

• Encryption of data in transit using industry-standard SSL/TLS protocols.
• Secure storage of sensitive information with access controls and authentication mechanisms.
• Regular security assessments and vulnerability testing of our systems.
• Restricted access to personal information on a need-to-know basis among our team members.
• Monitoring of our systems for potential vulnerabilities and unauthorized access attempts.

While we strive to use commercially acceptable means to protect your personal information, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security but are committed to promptly addressing any security incidents that may occur.

7. Data Retention

We retain your personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, including to satisfy any legal, regulatory, accounting, or reporting requirements. The retention period may vary depending on the context of the processing and our legal obligations.

When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process it, whether we can achieve those purposes through other means, and applicable legal, regulatory, and contractual requirements.

When personal information is no longer required for the purposes outlined in this policy, we will securely delete or anonymize it in accordance with our data retention and disposal procedures.

8. Cookies and Tracking Technologies

Our platform may use cookies, web beacons, pixel tags, and similar tracking technologies to enhance your browsing experience and gather information about how our platform is used. Cookies are small text files stored on your device by your web browser.

We use the following types of cookies:

• Essential Cookies: Necessary for the platform to function properly, including session management and authentication.
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your preferences and settings.
• Analytics Cookies: Help us understand how visitors interact with our platform by collecting and reporting information anonymously.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our platform.

9. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Right of Access: You have the right to request a copy of the personal information we hold about you.
• Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal information.
• Right to Erasure: You have the right to request deletion of your personal information, subject to certain legal exceptions.
• Right to Restriction: You have the right to request that we restrict the processing of your personal information under certain circumstances.
• Right to Data Portability: You have the right to request that we transfer your personal information to another service provider in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to the processing of your personal information for direct marketing purposes or processing based on legitimate interests.
• Right to Withdraw Consent: Where processing is based on consent, you have the right to withdraw your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

To exercise any of these rights, please contact us at support@shopfluencer.in. We will respond to your request within a reasonable timeframe and in accordance with applicable law.

10. Third-Party Services and Links

We may use trusted third-party service providers to assist with payment processing, communication delivery, analytics, and other operational functions. These providers are bound by confidentiality agreements and data protection obligations and are permitted to use your information only as necessary to perform services on our behalf.

Our platform may contain links to third-party websites, applications, or services that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly encourage you to review the privacy policy of every site you visit.

11. International Data Transfers

Your personal information may be transferred to and processed in countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country. We take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy when transferred internationally.

12. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information as soon as possible. If you believe that a child has provided us with personal information, please contact us immediately.

13. Disclaimer of Affiliation

ShopFluencer is an independent platform and is not affiliated with, endorsed by, sponsored by, or in any way officially connected with any e-commerce marketplace, social media company, messaging service, payment processor, or technology corporation. Any references to third-party brands, products, or services on our platform are for informational and identification purposes only and do not imply any association, sponsorship, or endorsement. All third-party trademarks, logos, and brand names are the property of their respective owners.

14. Grievance Officer

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the name and contact details of the Grievance Officer who can be contacted with respect to any complaints or concerns regarding the processing of information are as follows:

Grievance Officer
ShopFluencer
Email: support@shopfluencer.in

The Grievance Officer shall acknowledge receipt of any complaint within 24 hours and resolve the complaint within 15 days from the date of receipt.

15. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be effective immediately upon posting the revised policy on this page with an updated "Last updated" date. Your continued use of our platform after any changes to this Privacy Policy constitutes your acceptance of the modified policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to contact us:

ShopFluencer
Email: support@shopfluencer.in
Website: shopfluencer.in